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Get my $497 Coaching Strategy For Generating Your First $1,000 Online... For Just $37
On Monday January 6th 2025 I'm Launching My Brand-New Coaching Program:
Limited Time Early-Bird Discount
Yep it's harsh but it's the truth...
Your existing offers are probably as strong as a pensioner's Bladder
"Your existing offers are probably Weaker than A Poundland Phone Charger!"
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(So if your offers aren't converting, here's how to fix them in 60 minutes)
"Turn Any New Idea or existing product into a No-Brainer, Irresistible Offer…
...in just 60 Minutes!*
*OR use the included custom GPT to do it for you in a fraction of the time
Here's why it Matters...
"Turn Any Idea into a “Yes” Offer ...in 60 Minutes!"
"Build (Or Create From Scratch) the No-Brainer Version of Your Offer!"
"Because BULK is NOT what makes your offer Irresistible!
A quick message from Tony Shepherd...
You ever put a half-arsed offer together and launched it?
You cross your fingers and hope it'll sell (never does though and secretly you don't really expect it to)
Not only have you wasted a good idea, but you feel slightly pissed off at yourself because you knew it wasn't much good when you pressed the button to launch it.
But the real truth truth is this...
The difference between a weak offer and an irresistible offer is very very small!
It's about subtle changes...small strategies and tweaks that most wannabe marketers don't even know about.
But you want to know the BIGGEST difference between an irresistible offer and...well, with what most marketers put out?
You know your irresistible offer will 'make bank' as the gurus used to say
But tacky phrases apart...there's a real security in knowing that your offer is of such a calibre that it WILL sell!
And that's what I want to share with you in my Irresistible Offer Strategy
Stop 'Hoping' Your Offers Will Sell and Start KNOWING They Will...
Irresistible offers aren't about piling more and more on to try to increase the value.
I don't know about you, but personally I don't want to wade through a 120-video course to learn how to train my dog convert or get my Shopify store up and running in 2 hours....sounds bloody exhausting....harder than doing the work itself.
Yet that's what most people do when it comes to putting their offer together. They think an irresistible offer means more STUFF.
So they add another module, chuck in another bonus, another template, another video....oh and that MP3 they made about meditation three years ago just for good measure.
The offer gets bigger and bigger but somehow... less and less appealing.
You’ve seen it I’m sure…
Sounds like a perverse game of 'Buckaroo' right?
And worse, it doesn't work...
Instead, What If Your Offer Made 'No' Feel Like the Wrong Answer?
Well Here's How...
Introducing Tony Shepherd's
'Irresistible' Strategy
That's what you'll discover in my Irresistible Offer Strategy
What if your prospects thought:
"Why wouldn't I buy this?"
Not because you've added 47 random bonuses or slashed your price to nothing.
But because you've removed every reason they had to hesitate.
That's what this publication shows you how to do.
This Isn't Theory. It's a Step-by-Step System
The publication includes:
>> The complete Irresistible Offer Strategy framework - Everything you need to build an offer that converts
>> Real examples - See exactly how other marketers repositioned their offers and 10x'd their sales
>> The 60-minute checklist - Follow it step-by-step and you'll have your complete offer sorted by the end
>> Lifetime Access to my custom GPT - Answer a few questions and it'll design your entire irresistible offer for you - I've 'taught' it this entire strategy from start to finish.
Want To Work With Me To Get Your Business Off The Ground?
Tony Shepherd's ...
IDEAS CLUB"
You'll discover:
✅ Where to find winning offer ideas when you think "everyone's already doing this" - They're not doing it YOUR way though (and I'll show you how to spot the gaps they've missed)
✅ The real "job" your offer does - It's not teaching or delivering content. It's something far more fundamental. Get this right and everything else clicks into place.
✅ Why the right angle beats more features every single time - There are 5 angles that actually convert. Pick the wrong one and you're invisible. Pick the right one and you cut through the noise instantly.
✅ How to price based on outcome value, not fear - Stop leaving money on the table because you're nervous about what people will pay. This removes the guesswork completely.
✅ Which bonuses actually drive sales (and which ones make you look desperate) - Most bonuses are random filler. I'll show you the 3-5 types that remove specific objections and make buying feel obvious.
✅ The guarantee structure that increases conversions without increasing refunds - Get this wrong and you look desperate. Get it right and you remove the last reason people hesitate.
✅ How to eliminate 'friction' - The invisible killer that costs you more sales than bad copy ever will. Most marketers don't even know it's there. You'll spot it in seconds.
You'll discover:
>> How to find your offer idea - Even if you think "everyone's already doing this" (they're not doing it YOUR way)
>> The "job" your offer actually does - It's not teaching or delivering content. It's something far more fundamental. Once you understand this, everything clicks.
>> Why picking the right angle is worth more than adding more stuff - There are 5 angles that actually work. Pick the right one and you'll cut through the noise instantly.
>> How to price like you're not scared - Stop undercharging because you're nervous. Price based on outcome value, not your effort.
>> Bonuses that actually increase sales - Most bonuses are just random extras. I'll show you exactly which ones work, and why
>> Guarantees that make you money - When done right, a guarantee removes risk and increases conversions. When done wrong, it makes you look desperate and reduces conversions...if you're using guarantees you need to get this right
>> How to remove friction - The invisible thing that kills more sales than bad copy. Fix this and people will actually buy.
...and much more...
Includes my Custom GPT!
Two ways to use Irresistible Offer Strategy
Option 1: Follow the checklist manually. It'll take you about an hour and you'll have a rock-solid offer fully mapped out by the end.
Option 2: Use the included custom GPT. It'll interview you about your idea (or help you create one) and spit out your complete offer - positioning, pricing, bonuses, guarantee, the lot...in minutes...
Either way, you'll have an offer that makes people feel stupid for saying no.
Who this is for:
This is for you if:
>> You've got something to sell but nobody's buying
>> You need an offer that will work from day one.
>> Your offer converts but you know it could do better
>> You're launching something new and want to get it right from the start
>> You're tired of competing on price
>> You want to stand out without having to sing and dance
What You'll Walk Away With
By the end of this publication, you'll have:
✓ A clear understanding of the "job" your offer does - So you can position it in a way that actually resonates
✓ Your main angle - The one thing that makes your offer different from everyone else's
✓ Your pricing structure - Based on outcome value, not guesswork
✓ 3-5 strategic bonuses - Each one removing a specific objection
✓ A guarantee that works - If you want one
✓ All friction removed - So there's nothing stopping people from buying
✓ A complete offer you can launch immediately
About Tony Shepherd
About the author (me) but written from the third-person because it sounds better ;)
Tony's been selling online since before it was cool (and profitable).
He's launched hundreds of products, written more sales pages than he can remember, and learned what actually works through years of testing, tweaking, and occasionally getting it spectacularly wrong.
He doesn't do hype (much)
He doesn't do complicated.
He just does what works.
And this?
This works.
Email Coaching $1297 $997
(Early-Bird Discount)
7 Slots Remaining
80-Page Full Coaching Blueprint $97 $37 (Early-Bird Discount)
I'll be working personally (email coaching) With Just 10 clients, starting Monday 6th January 2025...
...For Three Months OR Until you Get To $900 Per WEEK with your online business
So why $900 Per Week?
That's an easy one...
Because it's an easily achievable number.
It's also $3600 per month, and that is the amount it takes to replace the average salary so you can go full-time online.
But also...
Because it's easily sustainable too.
I don't just want you to get to $900 one time.
I want to help you create an online business that brings in $900 EVERY WEEK, until you decide you want to scale up and earn more.
By then of course you'll know exactly what to do so I'll 'release you into the wild' like an extremely profitable bear cub to earn as much as you want.
It's a strategy that I've used before with clients who want A.I. to do a lot of the heavy-lifting in their businesses, but also wanted a scalable yet simple strategy of making money online.
It's for marketers who want to keep a relatively low profile and aren't super-keen on using social media channels, but are happy to use the leverage that A.I. can bring to their business
It's also got some mindset stuff in there (which is incredibly powerful in terms of your earning potential and for wiping out procrastination, overwhelm and over-thinking) as well as the meat and bones of the A.I. strategy itself.
But probably more importantly it's for marketers who have realised that although everyone has access to A.I. it's HOW you use it that really levels the playing field.
Even better, because I'll be working with you personally on this, I'll be able to tell you exactly what to do in your business to in terms of creating your own uniqueness and angle, and how to get around any obstacle or challenge you might face.
I'll kill the dragons personally for you ;)
Look Over My Shoulder While I Reveal The Hidden Strategies I Use In My Business
How Does It Work?
We'll work together via email for three months.
After that time you will be earning at least $900 per week or I'll keep working with you for up to one year until you are earning that amount.
What will you need?
The usual IM stuff...
A way to take payments (Paypal, Stripe etc), a way of hosting sales pages, access to your preferred A.I. such as ChatGPT or whatever you use (free ones are fine) and a way of handling a list such as Aweber, Systeme or similar.
You probably have much of this already
It would also be good to have maybe $50 - $100 seed money (not always needed) and a little free time to get things started.
You'll also need a full-length picture of yourself dressed as a carrot.
(Actually the carrot thing isn't true, I just wondered if you were reading the copy or skimming :)
It would also be handy to have a way of tracking your sales. I use a spreadsheet but a simple diary or notepad will work too, as long as you know when you're hitting your first $900 per week.
What's Included
Inside Irresistible Offer you'll discover:
✅ The simple “make-it-obvious” tweak that turns a maybe into a yes...in one line.
✅ A calm way to structure an offer so every piece has a job (and 'fluff' quietly disappears).
✅ The five-angle 'lens' that makes your message totally clear.
✅ How to spot the 'real job' your offer does...so you stop competing on “deliverables.”
✅ A quick tactic that tells you which angle to lead with when people are rushed, skeptical, or overwhelmed.
✅ The quiet pricing strategy that makes the middle option feel like the obvious pick.
✅ How to turn “extras” into additional sales but without adding more stuff.
✅ The six 'buyer worries' most offers ignore...and how to solve them
✅ A first-20-minutes trick that gets buyers excited before doubts can creep in.
✅ The risk-reversal move that makes the decision feel safe (but without making big promises).
✅ A naming/positioning tweak that turns “templates” into a transformation.
✅ Where winning offer ideas are already hiding ...with no brainstorming marathon needed.
✅ A dead-simple test that tells you if your page is ready to go
✅ The cleanest way to use proof now, even if you don't have any
✅ The focus 'angle' tactic that most marketers miss
✅ A painless method to price with confidence...even if pricing make you nervous
✅ Bonuses that buyers will thank you for
✅ A page layout that reads simply, answers doubts, and ends on one clear action...buying!
✅ The small 'intro' tactic that lowers refunds and raises word-of-mouth.
✅ A repeatable process you can run on your next idea, and the next.
Inside Irresistible Offer Strategy you'll discover:
✅ The one-line positioning tweak that makes "maybe later" turn into "take my money"
✅ How to structure your offer so nothing's there by accident - every element has a job, and buyers can tell
✅ The 5-angle framework that makes your positioning crystal clear (while your competitors are still trying to be "everything to everyone")
✅ Why your offer's REAL job isn't what you think - get this right and you'll stop competing on features forever
✅ The angle-selection shortcut that tells you exactly what to lead with based on where your buyer is stuck right now
✅ The pricing psychology trick that makes the middle tier feel like the smart choice (without any sleazy manipulation)
✅ How to monetise "extras" without adding more content - this alone could add 20-30% to your average order value
✅ The 6 hidden objections killing your sales right now (and the simple fixes that eliminate them)
✅ The "fast win" strategy that gets buyers excited in the first 20 minutes - before buyer's remorse even has a chance
✅ The guarantee structure that increases conversions without increasing refunds (most people get this completely backwards)
✅ A single word change that transforms "here's some templates" into "here's a transformation" (buyers pay more for transformations)
✅ Where to find winning offer ideas hiding in plain sight - no brainstorming required, just pattern recognition
✅ The "stupid test" - one question that tells you if your offer is ready to launch or needs more work
✅ How to use proof when you don't have testimonials yet (or case studies, or screenshots, or any of the "usual" social proof)
✅ The angle mistake that makes 90% of offers sound identical (and how to avoid it in 5 minutes)
✅ The outcome-based pricing method that stops you undercharging out of fear (you'll probably 2x your prices after this)
✅ Which bonuses actually remove objections - and which ones just make your offer look desperate
✅ The sales page structure that answers doubts before they form and ends with one obvious action
✅ The onboarding tweak that cuts refund rates and gets buyers raving about you to their mates
✅ The repeatable system you can run on every offer you ever create (this becomes muscle memory fast)
Greed is Good...But BadAss is Better
So - for example - if you knew the secret of how to psychologically nudge people into buying an upsell that doubled the value of each sale you made, would you do it over again?
How many times?
Would you worry about the ethics of it?
Probably not - I wouldn't - because most selling is about emotional manipulation. It happens to me all the time and I'm fine with it.
I bought a fancy Nespresso coffee maker thing recently, and I love it.
But for the life of me I can't sit down and work out WHY I bought it. I have a perfectly good coffee maker already, not to mention several cafetières and a large tub of green tea I no longer seem to drink.
Some emotional buttons were obviously pressed to make me spend hundreds on that coffee gadget and I couldn't be happier.
Yet many marketers don't see that to really make money online you need to dig a little deeper.
You need to brush away the topsoil and dig a little deeper.
Get your hands dirty
Not in any illegal or unethical way, but just in ways that finally tip the table in your favour for once.
I'm talking about finally learning to be a badass marketer
'They Are Special People'
Want to finally start earning online?
Here's a brief idea of the sort of information i'll be sharing:
- The thinking (and results) behind my pricing strategies
-
My multiple strategies for making thousands of dollars up front without creating any content
-
Why my products 'feel' different from the norm and how that is wildly profitable
-
How I make more money than many 'face to face' coaches just using email
-
The truth behind making a coaching program work, and why defining your service is a mistake
-
How I can charge much higher prices than 90% of info products that are launched today
-
Why I don't do many upsells and how that makes me much more money
-
Why promoting as an affiliate is good, but structuring partnerships is better
-
What programs I promote behind the scenes that you never see
-
The multiple streams of income that I never talk about publicly
-
What and when to steal (legally and without anyone knowing)
-
Offer strategies that work every time
-
When to use the same approach, a different approach or a combination of both (for best profit)
-
The BIG secret to my success - M************
-
The BIGGER secret to my success - C**********
-
The BIGGEST secret to my success (I'm not even giving you a clue to this one because it's HUGE :)
-
How to base a thousand dollar a month income stream around one product (and repeat it over and over)
-
How and what I test
-
How I reduce the chance of any product being an absolute failure to ZERO
-
The websites (some free and some less than $10 a month) that have made me hundreds of thousands of dollars
-
Pricing strategies that will blow your ears off
-
How I turn my weaknesses into income streams
-
How the things you DON'T do can be just as profitable as the things you do
-
How to fit seemingly different products together for maximum profit
-
The two-product $10,000 strategy
-
How selling PLR or WL rights can be a huge payday...or can ruin your business
-
12 hour income streams from scratch
-
The $100K swipe file I've never shown anyone (until now) - you'll recognise some of this
-
The four letter word (starting with D***) that underpins my $10k a month (at minimum) income
-
How you only need ONE product to start a four figure income
-
How I use AI to make money
-
How I use affiliate programs
-
And MUCH MORE that even the titles of are only for the eyes of 'Dangerous Ideas' subscribers' ;)
"If you're creating solid products but they're just not selling, you're not happy with the Quality and feel of your products or you just can't generate any good ideas…
…you need The 'Irresisitible Offer' Strategy
…you need The 'Irresisitible Offer' Strategy
Look, You've Got Two Choices:
Keep launching offers that "might" work and crossing your fingers...
Or spend the next 60 minutes building an offer you KNOW will convert AND know how to do that FOREVER.
The difference between a weak offer and an irresistible one is much smaller than you think.
It's not about more bonuses. Not about slashing your price. Not about working harder.
It's about removing every reason people hesitate.
And that's exactly what this framework does.
---
Here's What You Get Today:
✓ The complete Irresistible Offer Strategy (50-page PDF) which includes:
✓ The 60-minute checklist that maps your entire offer
✓ Lifetime access to the custom GPT
(You'll need a paid OR free ChatGPT account to run the GPT)
An important message from Tony Shepherd...
When Oregon University running coach Bill Bowerman ruined his wife's waffle maker to make 'waffle shoes' for his athletes...and then went on to co-found Nike
He did it by doing things in a way that were NOT industry standard.
In a way that experts said would not work.
But you don't have to be Nike to put something into place that can change your life around very quickly.
For EVERY size of business, 'dangerous ideas' can work with frightening effectiveness and fast profitability as you'll find out soon.
But first...
The Pig Story
My grandad was a drinker.
What we’d call an alcoholic these days.
He saw me just once (when I was 3 months old so I never really met him) but I’m glad he did, then he died.
During WW2 he was a miner for a while, which was a reserved occupation so he didn’t get called up into the army immediately. Although he did join up later.
Just before the war started he was drunk in the pub chatting to a bunch of people he had never met before.
Much later my Grandma heard him fumbling with his keys trying to get into the house after a shedload of beer.
She opened the door and glared.
He said ‘I had the chance to buy a pig’
She said ‘Well that would have been bloody stupid, Thank God you thought better of…..’
Then she stopped as she heard an oink come from the darkness behind her husband.
Both my grandad and the pig spent the night in the shed.
When war broke out and meat rationing hit the UK my Grandad sold the pig through the black market and made enough money to put a deposit down on a small shop - a business they ran successfully for years.
Some years after the war (same pub, same amount of beer) and he bought a half-share in a taxi with a friend of his, planning to go into business as a taxi hire firm.
Everyone laughed because my grandad was a drinker who couldn’t drive.
His business partner (Alan) could though and did the taxi driving, giving my grandad half of the takings. Alan’s ‘perk’ of the job was of course having control of the taxi for his personal use as well.
It was probably lucky that my grandad couldn’t drive because he continued to drink.
He sold his share in the taxi business to someone else maybe a year later and the money helped pay for my mum (his daughter) to go to Grammar school, which was a first for our family.
Two stupid ideas.
LITTLE ideas that many of his friends and family laughed at.
Ideas that my grandma thought were dangerous.
But it started off their shop business and paid for my mum’s education.
You don't have to be Nike to change your life.
You just have to add a dangerous idea or two into it.
You can't do things the same as everyone else and expect to get different results
Playing it safe and following the rules has gotten you to where you are now
Look - I'm no maverick by nature.
I'm a very private person and play my cards close to my chest.
I enjoy the simple things in life like good food and wine, family, travel and free time.
But I very quickly realised that these do NOT arrive if you do things that same way as most people.
Need proof?
Why are 95% of people who are trying to make money online or build an online business failing?
Because they're all doing the exact same thing.
What if you had an arsenal of strategies and techniques that you could use - quietly and without anyone knowing - that could bring you profit faster than you've ever known before, cut down on risk, reduce expenses, increase your income, produce reveue for doing NOTHING (yes really) and a dozen other strategies.
And all done quietly, behind the scenes.
The whole point of using the strategies I'm going to share with you is that they're not widely known.
You can put these into place and very few people will notice, so if it's an ego-boost your after
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LIMITED TIME:
The complete Irresistible Offers Strategy publication (50-page PDF)
(Includes the 60-minute offer checklist)
Lifetime Access to the custom GPT
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Get my $497 Coaching Strategy For Generating Your First $1,000 Online... For Just $37
Want To Work With Me To Get Your Business Off The Ground?
Tony Shepherd's ...
"S.F.S. Strategy"
(Start.From.Scratch)
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FINALLY...I'm sharing my closely guarded content secrets
"Content Genius Workshop"
"...that you can start TODAY!"
(even if you've never written anything in your life before)
Introducing Tony Shepherd's...
My earn as you go Workshop finally reveals how and where i source the pro-quality content that gets my emails opened, My Links Clicked and made me hundreds of thousands of dollars working from home
How to Quickly And Easily find and profit from content for your emails, products and blogs that will engage your subscribers, get your content read and your sales links clicked...
I've NEVER Shared This Information Before - Exactly WHAT I Do And WHY I Do It, Where I Find The Pro Quality Content That Has Got Me A Reputation As One Of The Most Interesting And Unique Internet Marketers.
nO learning curve, and start seeing actual (Spendable) results in just DAYS
(This is the stuff i've always kept very close to my chest)
For the first time EVER I'm sharing the ''How does he do that?' Strategies that make me thousands each week, working just a few hours a day
They're interesting for three reasons:
1. They're 226 years old and since they have no hand rail you have to have your wits about you when using them after a few glasses of wine
2. We occasionally hear footsteps going up and down them at night when everyone is in bed (yep sounds like BS right now, but let me tell you it's a very different story at 3am in the morning)
3. But best of all, I was sitting at the top of these stairs back in 2009 (I was trying to get a wifi signal) when I had the idea to launch my very first PLR site
And that's where you come in...
Because just last week when I was doing some admin and going through old sites I stumbled across a cache of vintage ebooks that I had created for my PLR membership site back in 2009, and decided to offer them WITH FULL WHITE LABEL LICENSES in a one-off 24 hour release.
So I'll never offer this again.
warning - Read before you continue!
This is like buying a used car right?
This bundle comes 'as is' and because you get full white label rights to every single ebook I'm not offering a refund.
So this comes with a warning.
These ebooks were written (some by ghost writers, some by me and even some by in-house staff back when I had a small team) back in 2009 so the content will have aged. They might even be out there on the internet but I'm the creator and I've never offered White Label Licenses for them before.
And that's why this offer is priced accordingly
I mean, one is even about article marketing - is that a thing any more?
Maybe it is - maybe there is a whole new generation of newbies coming through who would get extremely excited about it!
Other titles are about more timeless methods that will never go out of date.
Back in 2009 my PLR members paid $27 EACH for these titles.
Content is the reason we buy products and services - it's as simple as that.
If you can supply creative, interesting and addictive content you can sell anything you wish, to anyone and at any time - either your own products OR as an affiliate.
I've done both very successfully.
So let's talk about content for a second...
It's the reason we follow marketers, bloggers, writers, YouTubers and other experts and it's the reason we open their emails, read their Tweets, Like their Facebook posts and
It's the reason we buy their books, follow their recommendations, listen to their music, watch their videos, download their podcasts and generally buy their stuff.
It's all about content.
And If you can deliver engaging, interesting and appealing content then selling becomes SIMPLE, whether your own products, or as an affiliate.
the myth about 'proper' content
You might have been told by 'experts' that you must TEACH with your content?
Whether it's in the emails to your list, the posts on your blog, on your Facebook page or via your Tweets.
They say you must teach and inspire.
But I'm telling you now that advice is not only outdated and dangerously WRONG but it's also very unlikely to work for you.
I've made more money from stories about horny nuns than I have from content teaching how to split test sales pages!
You must entertain first.
Think about the most highly paid people in our society
They are ENTERTAINERS
Authors, singers, comedians, actors, writers...
They provide entertaining content that people return for again and again
And once their status as a provider of interesting content is cemented, THEN they sell.
Don't get me wrong, I DO teach and I do it VERY well.
But only in my PAID PRODUCTS
(Which are sold through emails about the dark history of wristwatches or what happens when robots kill)
Part of what you'll learn in this course is the POWER of separating when to entertain and when to sell.
It's VITAL that you know this.
I'll show you exactly how I do it.
I'll also show you exactly where to source content that you can use in all areas of your business for maximum profit!
Don't make the mistake of thinking you can't use my sources and strategies in your PAID products too...
You absolutely can!
If you've read any of my courses you'll know that stories are some of the best ways of teaching. What could be better to emphasis your point than a well-sourced story or example?
And even better it's ready-made content you can LEGALLY use as you wish. I'll show you a few journalistic techniques that give you carte blanche to use pretty much any content you like for any purpose without worrying about copyright or intellectual property laws.
I'll show you where to get it and how to use it.
I'll show you how to turn content about everything from Fidel Castro's crocodiles to the truth about Madame Tussaud into profit for YOUR business.
Of course I'll ALSO show you where to get content that you can use to teach, inform and educate too - that's is ALSO there for the taking when you know where to look.
I'm offering you a MASSIVE advantage over 95% of your competitors
VERY few marketers realise the power and potential of using good, entertaining content in their business
So what I'm offering here is a shortcut - a huge advantage.
I'll show you how to use it in YOUR business to instantly set your content apart from the usual bland content that most marketers use.
And even better it's ready-made content you can LEGALLY use as you wish. I'll show you a few journalistic techniques that give you carte blanche to use pretty much any content you like for any purpose.
I'll show you where to get it and how to use it.
Can't anyone find these sources and do the same?
If you know where to look you MIGHT find the content, if you were lucky or put in a lot of time.
They're not hidden, but the chances are you wouldn't recognise them if you did stumble across them anyway, because of the processes I use to make them unique and my own (I'll reveal everything in this workshop)
And even if you DID find the sources I use you'd possibly use the wrong KIND of content and that could be disastrous. (I'll show you how to select and reject the right kind of content)
There's a fine line between being entertaining and being offensive
There is some content I will never TOUCH because it could destroy my business overnight by offending my readers.
Don't worry I'll share this with you - how to keep safe, how to avoid being bland without upsetting your customer base
Because the OTHER extreme can be just as bad for your business
There is nothing worse than BORING content for killing sales and your reputation.
In fact being boring is probably worse than being offensive so it's vital to realise when your content is yawn-making
(I'll show you how I do that too)
I'll show you how I construct content that is fascinating and pulls the reader in even if I know nothing about the subject I'm writing about
Because the truth is MOST of the content I write in my emails is on subjects I've never come across before
I'll show you how to switch from content into sales mode too
Knowing WHEN to ask for the sale and HOW to ask for the sale is vital so I'll cover ALL of that in this course.
I'll show you actual examples if how I do this, how it's timed to maximise profits, my 'rule of three' that makes selling seamless and what you must never do if you want to sell from your content emails.
I'll ALSO reveal what goes on 'behind the scenes' that you could never figure out from just reading my emails or Products.
Although it looks casual I DON'T just send out random content and hope to make sales.
There's a lot of method behind my apparent madness that is specifically constructed to maximise my conversions, my income and (of VITAL importance) my repeat sales.
This isn't just about selling.
This is about selling again and again to returning rabid buyers while at the SAME TIME pulling new subscribers into my ethos and priming them to buy.
Think about this:
I wouldn't have spent TEN YEARS sending out emails like I do unless it was bringing in a LOT of money for me, right?
And it certainly is.
I can show you how to locate and source content that can turn your business into a well-oiled online profit machine.
It's FAST too.
In fact it's the reason I can make a very comfortable full-time living from simply spending 20 minutes a day crafting a story or message.
let me change things for you starting RIGHT NOW
Listen up - I can teach you something here that NO OTHER INTERNET MARKETER IS ABLE TO DO - because my emails and content are unique.
You just don't see emails like mine from any other marketer right?
That's because what you're about to learn is unique to this workshop
And what's more, by using the sources and strategies in this course, you will discover how to make YOUR content unique too - where ever you decide to use it.
Secure Your Place Now
The workshop begins on Monday 9th September (next Monday) when I send out the first of THREE modules in PDF format (the following two will arrive on Monday 16th and Monday 23rd September respectively).
Each module will show you precisely WHERE I obtain the content that make my emails, products and other content very different to most others in the internet marketing sphere and HOW I select and use this content to maximum effect.
The workshop will show you not only WHERE to find the content but will explain the thinking and strategies behind WHY I use it so YOU can do exactly the same.
You will have access to the exact same sources, content and information that I use my own content BUT you'll also discover how to use it to increase your profits, grow your business, build your brand and increase your income.
I'll also show you where you can contact me directly for the duration of the workshop with any questions you might have. I'll be available to you for the full three weeks.
We're not just talking about where to find good content - you're getting a full walkthrough of how I use 100% free content to leverage my own profits and build my brand.
You'll also get a weekly Q&A sheet that shares (anonymously) questions, queries and solutions from other workshop members.
By the time you have completed the workshop you will be able to use content to maximise your sales, grow your business and out-sell your competition, and have the skills and knowledge to do so on an ongoing basis.
You can't get this information anywhere else or from anyone else...
This was NOT crap PLR
i haven't been through all these titles, or checked them out in fine detail since back in 2009
But I do know at the peak I had over 300 members paying $27 EACH for these PLR ebooks to sell on and keep 100% of the profit.
And when I initially opened my PLR site it sold out in minutes.
Literally MINUTES.
Now to be fair, I initially limited numbers but still, it was incredibly popular
Now the deal is even better - you get the Entire 16 ebook bundle including a full white label license for just $27
This is NOT crap PLR
I haven't been through all these titles, or checked them out in fine detail since back in 2009
But I do know at the peak I had over 300 members paying $27 EACH for these PLR ebooks and membership retention was pretty good so I must have been doing something right!
so what do YOU get?
Each ebook comes with:
1. A full White Label license to every single ebook in the bundle (details below)
2. E-covers in different sizes and formats (pretty good ones too, I had a great designer)
3. Sales page both with sales copy AND blank version
4. PSD (photoshop editable) versions of site and ecovers
5. Ready to sell PDF version of the ebooks
6. Source files in MS Word (this was before I owned a Mac) and Open Office formats
7. I think there are a couple of extra ebooks in there that don't have e-covers shown above, so they're kind of unannounced bonuses.
so what could you do with all this white label?
Now THIS is the really interesting part...
There's a lot of content here, really good content
Personally I'd bring it up to date and turn it into multiple income streams
Updated you could sell these and keep 100% of the profit
Broken down you could use them for blogs, podcasts, social media posts
Again personally I'd be creating multiple funnels for these, using the content to make free lead magnets, upsell offers and would even break some of the content down to give me content for follow-up email sequences.
It's going to need tweaking purely because of the date in my opinion but these are very good looking ebooks, they're high-quality packages but are just a bit dated (like me)
Check out the White Label license below:
White Label License
This license covers ALL ebooks in the bundle. It also supersedes any other licenses you might find in there that don't give you as much freedom - forget those because with this current bundle you get the FULL WHITE LABEL LICENSE shown below.
[YES] Can be given away
[YES] Can be packaged
[YES] Can be offered as a bonus
[YES] Can be sold
[YES] Can be edited completely and your name put on as author
[YES] Can be added to membership sites
[YES] Can be used as web content
[YES] Can be broken down into articles
[YES[ Can be broken down into free reports, lead magnets, emails etc
[YES] Can be packaged into an ebook or new product
[YES] Can sell Resale Rights
[YES] Can sell Master Resale Rights
[NO] You cannot use my name or business name in any way
[NO] Can sell Private Label Rights
[NO] Can sell White Label Rights
One-Off Time-Limited
Content Sell-Off
This isn't for everybody.
If you're the sort of person who won't do anything with this content then I'd politely suggest you leave this page now, it's probably not for you.
But if you'd enjoy sitting down and messing about with this white label bundle, generating some ideas, enjoying the content and getting some income streams on the go, then it's an absolute bargain for the price.
Even if you have no definite plan for what you'll do with all this content, you could still grab it for your internet 'store cupboard' because it's never going to be released again
(That's what I do)
Anyway, quick heads-up...
I'm only releasing this content ONCE
So when this offer closes in around 24 hours it's gone forever.
Ends Forever In:
One-Time Payment
Workshop Begins Next Monday 9th September
P.S. Every day you launch with a weak offer is a day you're leaving money on the table. Fix the offer. Fix the conversions.
Any Q's just ask
TonyShepherd397@gmail.com
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