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"The Most Irrational Way to Make Money Online (That Actually Works)"

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Tony Shepherd's ...

"STOP THINKING,

START EARNING"

Want To Work With Me To Get Your Business Off The Ground?

The Illogical Approach to
Making Money Online

"Logical thinking is great for doctors, scientists, and engineers. But when it comes to making money online? The logical approach just might be your worst enemy."

Get monthly access to My Own Personal strategies & Methods that can Convert an ordinary, struggling online business into an Independent, Profitable Multi-Thousand Dollar Monthly Income Stream

A quick message from Tony Shepherd...

Let me ask you something straight-up…

Are you still trying to think your way into making money online?

Y'know - spreadsheets, SWOT analysis, perfect plans, 'tried and tested' methods, the whole "if I just tweak this funnel one more time" routine?

I feel your pain

I've been there.

I've had the headaches and the empty bank account to prove it, too

But here's the thing — and you might not like it (at first anyway)...

Just suppose the following is true:

>> Logic is what keeps you broke.

>> Analysis is the enemy of action.

>> Perfection? That’s just procrastination in a fancy hat.

Most online marketers are broke, yet most online marketers use the same approach, so doesn't that suggest that something isn't working?

Have you noticed that 90% of marketers use the SAME methods of trying to make money online?

Yet at the same time 90% of online marketers don't make any money either?

You don't have to be a genius to spot the connection right?

Something is not working...

Could logical thinking and 'Established' methods be killing your earning power?

So here's the thing...

The people making the most money online are NOT following traditional business rules.

They’re not spending months writing business plans, obsessing over branding, or over-analysing market research.

Instead, they’re making fast, irrational, sometimes almost ridiculous moves - and winning big because of it.

And that’s exactly what I'm offering here today

Because if you think you need a “perfect plan” to make money online, you’re dead wrong.

Think about it - the folks who make money online fast aren’t the cleverest.

They’re not the ones with MBAs or marketing diplomas.

And they sure as hell aren’t the ones spending 9 hours worrying about the design of a logo or whether their headline is 'right' before launching.

Nope here's who is making the easiest, fastest income online:

The doers.

The non-logical ones.

The try-it-and-see-what-happens crew.

The people who launch messy, 'course-correct later' products and services, and who cash in while others are still sharpening their pencils.

Here's What I'm going To Reveal To You...

My brand-new publication “Stop Thinking, Start Earning” is your backstage pass to the illogical, slightly chaotic, and wildly effective way real people are making actual cash online - while the thinkers are still… well, thinking.

Because being wrong can be more profitable than waiting to be right

I'll show you how to launch a product in a weekend (even if you don’t know what it is yet)

I'll show you exactly why your first 100 bucks online should be ugly, random, and a bit embarrassing

I'll share the real truth about "thinking big" (and how it can actually ruin your chances)

How a scruffy little one-page website made more money than a 12-part sales funnel

Real examples of gloriously illogical online income ideas that actually worked

if thinking, planning, and over-preparing were the golden ticket to wealth, every Over-thinking Newbie would be a millionaire, right?

Yet they’re obviously not.

Because it’s really not about being logical.

Quite the opposite actually...

It’s about being unstoppable.

Action beats intellect - every single time.

If you're ready to ditch the brain fog, stop overthinking, and start seeing money hit your PayPal account — this is your wake-up call.

“Stop Thinking, Start Earning”

Because logical is safe.

And safe is… usually broke.

How to Make Money Without a Business Plan: Why planning can actually kill your success—and what to do instead.
The “Dumb Offer” Strategy: How selling simple, no-brainer products makes more money than overcomplicated courses or services.
Why Passion is Overrated: The biggest lie in online business is “follow your passion.” I’ll show you what to do instead.
How to Sell Before You Create: The fastest way to validate an idea (and get paid) before wasting months building something nobody wants.
How to Charge $1,000+ for Your Offer (Without Feeling Guilty): Most people undercharge out of fear. I’ll show you how to fix that fast.
The “Invisible Brand” Strategy: How to make six figures online without social media, content creation, or personal branding.

WARNING: This Publication is NOT for Everyone

If you love overthinking, researching endlessly, or waiting until “everything is perfect” before taking action… then this isn’t for you, and you should probably leave now

But if you’re ready to break the rules, make fast money, and finally start earning online - without overcomplicating it… then this is exactly what you need.

Inside this 54-Page instantly downloadable PDF you'll learn how to start making money today - right now - the illogical way.

This is about moving quickly, dumping over-complicated and complex business models and re-thinking how money is actually generated online.

The truth is, if you’re waiting for the “perfect time” to start making money online, you’ll be waiting forever.

Actually that's not quite true but you WILL be waiting until you decide to make this change ;)

This is your wake-up call that following the rules is holding you back.

Take action now, before another irrational entrepreneur takes your spot.

Look Over My Shoulder While I Reveal The Hidden Strategies I Use In My Business

I guarantee You won't even notice my bald spot because You'll Be Too Busy Catching Your Breath From All The 'Aha' Moments You Experience ;)

I want you to succeed.

Unreservedly and quickly.

(Because then you'll buy more stuff from me)

And the best way I can do that is (for the first time ever) throw back the shutters onto my business and let you see everything that goes on behind the scenes.

Consider this:

You're Probably already working hard enough on your business to earn six figures a year

Yes I'm being serious

You're very probably working HARDER than most six-figure marketers.

You just need to know what to do with the things you've already done or are planning to do

It's just that they are using strategies that most newcomer marketers won't or daren't use just yet.

If you put the same amount of effort into the 'dangerous ideas' I'm going to show you, you're going to find it difficult NOT to make money.

Effort is effort right?

It's knowing where to direct that energy.

So Are 'Dangerous Ideas' risky?

No - they're actually less risky than the weak strategies inexperienced newcomers use that can lead to refunds, a spoiled reputation and profound lack of cash.

I'll show you how to cut your current risk, worry and stress to a tiny fraction of what it currently is, and that includes making sure a product, service or idea is going to work before you even start it, getting your pricing right, getting your marketing straight, sorting out your cashflow (or starting it), and dozens of other things that are currently not producing what they should from your business or idea.

In fact dangerous ideas are only risky if you don't use them, because you'll be simply following the herd, making the same mistakes and repeating them again and again. Ideas and implementation is what makes people rich. You can't afford NOT to use them.

the disturbing truth is that there are two different internet marketing worlds:

One where successful sellers use strategies that actually work and the other where struggling marketers chase after them like butterflies

So if you're sick of everything you do online Feeling difficult and exhausting, read on...

Well this is the part where I'm supposed to point out the problem so I can ride in on my white horse later and provide the solution

Except you already KNOW the problem - the instant you sit down in front of your computer to work on your online business you feel stressed out, frustrated and desperate because it seems the harder you work, the less results you get.

And I don't even need to saddle up because I can tell you the solution right here and now:

You need to change what you're doing if it's not working.

You're looking around at what other marketers are doing and you're trying to make that work for you.

But it won't

Because they're not actually doing what you THINK they're doing.

I've attended a lot of networking events with extremely rich and successful marketers and many, many times I've thought to myself:

'Bloody Hell, if most 'outsiders' could hear these conversations they'd freak out'

Stuff goes on behind closed doors that isn't common knowledge in internet marketing

I'm not talking about conspiracy theories or secret societies.

Silly handshakes or rolled up trouser legs.

I'm not even talking about unscrupulous marketers banding together to 'fix' how the internet marketing niche works.

(That might happen but I don't care because it can't affect me and won't affect you when you join my club)

Nope I'm just talking about stuff that most marketers aren't aware of, that you probably need someone to point out to you.

These are the meetings where experienced marketers share their findings, test results, strategies, hacks and what works for them. I've been to a lot of these and I know how powerful someone sharing these secrets with you is.

Stuff you're unlikely to ever 'stumble over' or to even recognise if you did.

No shame in not knowing anything by the way. I needed someone to show me what they did in their business so I could use the same 'back office' methods to start earning myself.

And that's exactly what I'm going to share with you.

You Cannot make money using a strategy if you're not aware the strategy even exists

It's a fact - you can't use or profit from a strategy if you don't even know it exists or how to put it into place. Like the hidden features in your phone or the secret button on your car key fob.

If you know how to mix fertiliser and a few other kitchen-based things in a certain way you get (literally) explosive results.

But if you use them separately you just get bigger tomatoes.

Take this as an example:

Pretty much all info product sellers have, well...info products to sell, right?

So why do some marketers make hundreds of thousands of dollars while others are struggling to make enough for a (Un)Happy Meal or are throwing their computer against the wall because they can't even get a decent idea to come together?

Hell, why are some marketers making tens of thousand BEFORE they sell a single thing, write a single post or even open their laptops?

It's because they know what to do.

**You cannot tell what's really happening if you only see from one point of view**

When you look at a marketer's business it's like looking at a magician's stage show - you only see what they want you to see.

But if you get up and walk around to the back of the stage so you can see the different angles, the smoke and mirrors, the tricks and the hidden doors...you finally get an overall view of how everything works.

Greed is Good...But BadAss is Better

So - for example - if you knew the secret of how to psychologically nudge people into buying an upsell that doubled the value of each sale you made, would you do it over again?

How many times?

Would you worry about the ethics of it?

Probably not - I wouldn't - because most selling is about emotional manipulation. It happens to me all the time and I'm fine with it.

I bought a fancy Nespresso coffee maker thing recently, and I love it.

But for the life of me I can't sit down and work out WHY I bought it. I have a perfectly good coffee maker already, not to mention several cafetières and a large tub of green tea I no longer seem to drink.

Some emotional buttons were obviously pressed to make me spend hundreds on that coffee gadget and I couldn't be happier.

Yet many marketers don't see that to really make money online you need to dig a little deeper.

You need to brush away the topsoil and dig a little deeper.

Get your hands dirty

Not in any illegal or unethical way, but just in ways that finally tip the table in your favour for once.

I'm talking about finally learning to be a badass marketer

My 'Dangerous Ideas' club Can Turn Your Business Around, Super-Boost your Earning Power and Make It Profitable In A Very Short Time '

'They Are Special People'

Dangerous ideas are things that work

Dangerous ideas are things that make a difference.

They implement the change you've been searching for

Here's a brief idea of the sort of information i'll be sharing:

The thinking (and results) behind my pricing strategies
My multiple strategies for making thousands of dollars up front without creating any content
Why my products 'feel' different from the norm and how that is wildly profitable
How I make more money than many 'face to face' coaches just using email
The truth behind making a coaching program work, and why defining your service is a mistake
How I can charge much higher prices than 90% of info products that are launched today
Why I don't do many upsells and how that makes me much more money
Why promoting as an affiliate is good, but structuring partnerships is better
What programs I promote behind the scenes that you never see
The multiple streams of income that I never talk about publicly
What and when to steal (legally and without anyone knowing)
Offer strategies that work every time
When to use the same approach, a different approach or a combination of both (for best profit)
The BIG secret to my success - M************
The BIGGER secret to my success - C**********
The BIGGEST secret to my success (I'm not even giving you a clue to this one because it's HUGE :)
How to base a thousand dollar a month income stream around one product (and repeat it over and over)
How and what I test
How I reduce the chance of any product being an absolute failure to ZERO
The websites (some free and some less than $10 a month) that have made me hundreds of thousands of dollars
Pricing strategies that will blow your ears off
How I turn my weaknesses into income streams
How the things you DON'T do can be just as profitable as the things you do
How to fit seemingly different products together for maximum profit
The two-product $10,000 strategy
How selling PLR or WL rights can be a huge payday...or can ruin your business
12 hour income streams from scratch
The $100K swipe file I've never shown anyone (until now) - you'll recognise some of this
The four letter word (starting with D***) that underpins my $10k a month (at minimum) income
How you only need ONE product to start a four figure income
How I use AI to make money
How I use affiliate programs
And MUCH MORE that even the titles of are only for the eyes of 'Dangerous Ideas' subscribers' ;)

If your online business isn't currently working for you, You've Reached that time - time to start doing stuff you've never done before or get off the pot.

"Because The Most Profitable Returns And The Biggest Breakthroughs Often Come From Betting Against Conventional Wisdom"

And ONLY while this Loyalty discount is live, you can get a full year's membership to my 'Dangerous Ideas' Club for less than the usual $500+ per year

Each 20-30 Page 'Dangerous Ideas' MasterClass Edition will be available for download on 13th of each month. The first issue is available in the member's area right now. Your loyalty discount gives you access to 12 x months (One Full Year) of 'Dangerous Ideas'. You will have the opportunity to renew your subscription after 12 months at a reduced rate. The loyalty discount is a one-time payment not a rebill.

Early-Bird Time Offer

An important message from Tony Shepherd...

When Oregon University running coach Bill Bowerman ruined his wife's waffle maker to make 'waffle shoes' for his athletes...and then went on to co-found Nike

He did it by doing things in a way that were NOT industry standard.

In a way that experts said would not work.

But you don't have to be Nike to put something into place that can change your life around very quickly.

For EVERY size of business, 'dangerous ideas' can work with frightening effectiveness and fast profitability as you'll find out soon.

But first...

The Pig Story

My grandad was a drinker.

What we’d call an alcoholic these days.

He saw me just once (when I was 3 months old so I never really met him) but I’m glad he did, then he died.

During WW2 he was a miner for a while, which was a reserved occupation so he didn’t get called up into the army immediately. Although he did join up later.

Just before the war started he was drunk in the pub chatting to a bunch of people he had never met before.

Much later my Grandma heard him fumbling with his keys trying to get into the house after a shedload of beer.

She opened the door and glared.

He said ‘I had the chance to buy a pig’

She said ‘Well that would have been bloody stupid, Thank God you thought better of…..’

Then she stopped as she heard an oink come from the darkness behind her husband.

Both my grandad and the pig spent the night in the shed.

When war broke out and meat rationing hit the UK my Grandad sold the pig through the black market and made enough money to put a deposit down on a small shop - a business they ran successfully for years.

Some years after the war (same pub, same amount of beer) and he bought a half-share in a taxi with a friend of his, planning to go into business as a taxi hire firm.

Everyone laughed because my grandad was a drinker who couldn’t drive.

His business partner (Alan) could though and did the taxi driving, giving my grandad half of the takings. Alan’s ‘perk’ of the job was of course having control of the taxi for his personal use as well.

It was probably lucky that my grandad couldn’t drive because he continued to drink.

He sold his share in the taxi business to someone else maybe a year later and the money helped pay for my mum (his daughter) to go to Grammar school, which was a first for our family.

Two stupid ideas.

LITTLE ideas that many of his friends and family laughed at.

Ideas that my grandma thought were dangerous.

But it started off their shop business and paid for my mum’s education.

You don't have to be Nike to change your life.

You just have to add a dangerous idea or two into it.

You can't do things the same as everyone else and expect to get different results

Playing it safe and following the rules has gotten you to where you are now

Look - I'm no maverick by nature.

I'm a very private person and play my cards close to my chest.

I enjoy the simple things in life like good food and wine, family, travel and free time.

But I very quickly realised that these do NOT arrive if you do things that same way as most people.

Need proof?

Why are 95% of people who are trying to make money online or build an online business failing?

Because they're all doing the exact same thing.

What if you had an arsenal of strategies and techniques that you could use - quietly and without anyone knowing - that could bring you profit faster than you've ever known before, cut down on risk, reduce expenses, increase your income, produce reveue for doing NOTHING (yes really) and a dozen other strategies.

And all done quietly, behind the scenes.

The whole point of using the strategies I'm going to share with you is that they're not widely known.

You can put these into place and very few people will notice, so if it's an ego-boost your after

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"The Most Irrational Way to Make Money Online (That Actually Works)"

Tony Shepherd's ...

"STOP THINKING,

START EARNING"

Want To Work With Me To Get Your Business Off The Ground?

The Illogical Approach to Making Money Online

Get monthly access to My Own Personal strategies & Methods that can Convert an ordinary, struggling online business into an Independent, Profitable Multi-Thousand Dollar Monthly Income Stream

Could logical thinking and 'Established' methods be killing your earning power?

Here's What I'm going To Reveal To You...

if thinking, planning, and over-preparing were the golden ticket to wealth, every Over-thinking Newbie would be a millionaire, right?

WARNING: This Publication is NOT for Everyone

Look Over My Shoulder While I Reveal The Hidden Strategies I Use In My Business

I guarantee You won't even notice my bald spot because You'll Be Too Busy Catching Your Breath From All The 'Aha' Moments You Experience ;)

You're Probably already working hard enough on your business to earn six figures a year

So Are 'Dangerous Ideas' risky?

the disturbing truth is that there are two different internet marketing worlds:

One where successful sellers use strategies that actually work and the other where struggling marketers chase after them like butterflies

So if you're sick of everything you do online Feeling difficult and exhausting, read on...

Stuff goes on behind closed doors that isn't common knowledge in internet marketing

You Cannot make money using a strategy if you're not aware the strategy even exists

You cannot tell what's really happening if you only see from one point of view

Greed is Good...But BadAss is Better

My 'Dangerous Ideas' club Can Turn Your Business Around, Super-Boost your Earning Power and Make It Profitable In A Very Short Time '

'They Are Special People'

Here's a brief idea of the sort of information i'll be sharing:

If your online business isn't currently working for you, You've Reached that time - time to start doing stuff you've never done before or get off the pot.

And ONLY while this Loyalty discount is live, you can get a full year's membership to my 'Dangerous Ideas' Club for less than the usual $500+ per year

Early-Bird Time Offer

The Pig Story

You can't do things the same as everyone else and expect to get different results

Playing it safe and following the rules has gotten you to where you are now

LIMITED TIME:

Early-Bird Discount Now Open

$67 $37

Want To Work With Me To Get Your Business Off The Ground?

Tony Shepherd's ...

"S.F.S. Strategy"

(Start.From.Scratch)

I've NEVER Shared This Information Before - Exactly WHAT I Do And WHY I Do It, Where I Find The Pro Quality Content That Has Got Me A Reputation As One Of The Most Interesting And Unique Internet Marketers.

Ends Forever In:

Working...

The Illogical Approach to
Making Money Online

**You cannot tell what's really happening if you only see from one point of view**