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Email Evolution Strategy

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" Make More Revenue From Every Single Email You Send Out!"

00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds

"I'm Totally Re-Inventing My Email Strategy And I'm Opening It Up So You Can See Exactly What I'm Doing, Why I'm Doing it, The Thinking Behind It..."

" ...and how I Reckon I'm set to Increase My Monthly Income By Over 30%!"

Want To Work With Me To Get Your Business Off The Ground?

Discover how I get a wider reach from a single email (with NO social media involved)
My system for letting the prospect make their own way to the sale so they don't feel 'sold' on anything
Become a 'welcome guest' in your subscriber's inbox rather than an annoying intruder
I'll show you how I can get 10x more content in front of a lead than from just one email
How to put the perfect offer in front of every prospect (hint: they lead the way)
How you can use this strategy instead of a front-end funnel OR email follow-up sequence
Use this strategy to 'wake up' dead lists
Works perfectly with AI
Can be used with or without autoresponder sequences
Allows me to have all my offers open WITHOUT overwhelming the prospective customer
Frees up more time, can be automated
Allows you to keep your creativity while cutting the number of days you need to email (if you choose)
Much more...

An important message from Tony Shepherd...

Hang on a sec and read below because this isn't for everyone.

Firstly, this is a shorter-than-my-usual-thing downloadable 30 page PDF Publication that outlines the new (and I think bloody exciting) changes I'm making to the way I do email marketing.

It's short but no-fluff, and it's packed with the actual strategy I'm using

It's not fully rolled out yet but my early tests have shown results that have added around 30% onto my monthly revenue compared to my existing strategy so frankly I'm pretty happy so far, although this is just what's happening in my business so I'm making no guarantees.

So a quick heads-up:

if you're not into email marketing (or you don't need any sort of follow-up process or initial sales funnel then this isn't for you)

But if you ARE interested I can show you how I'm getting much wider reach from a single email (with NO social media involved) and probably not in a way you expect.

In fact this is really simple so don't expect Star Trek ok?

It's improved other parts of my email marketing as you can see from the bullet points at the bottom (and top) of this page.

But for me the main changes are massive marketing advantages such as how to stop being a nuisance in your customer's inbox and become a welcome guest instead, how it can be automated and how you can make the customer feel as though they're not being 'sold' to.

For me personally, it allows me to have all my offers open at the same time without losing too much of the scarcity element (if you're on my list you'll know for the past several years I've been opening and closing my products one at a time)

I'm quite keen on how it allows me to write fewer emails but get a third or so more income too ;)

My Current Email Strategy Brings Me Five Figures A Month So Why Change?

That's an easy one...

Because this is more efficient, takes much less time once set up, and allows me to kick back and send fewer emails while earning more money

Look - I'm not complaining about my existing email strategy - it's worked very well to make me a five figure income every month for years.

And I'm not stupid either - I'm not dumping my existing email system until I know for sure that this performs better. Even then I might run both because truthfully I really enjoy writing emails.

But things constantly change and I recently spent some time away thinking about my processes and that's when I devised this strategy

It's not complicated - in fact I outline it in around 30 pages (with examples, screenshots and actual URLs) in this publication

But although it's short, the fact is that I reckon the info I'm sharing here is stellar value if you get your head around the simplicity of the idea and put it into action.

WAY more.

In fact my initial tests (again I haven't rolled this out fully yet) have brought me around 30% more per month that my old strategy

And that's only testing it with a small segment of my existing list and some new prospects.

Can Anyone Do This?

Yep I reckon so

In my opinion it's less work than scheduling a 14-day email sequence, less work that building a funnel with several upsells and definitely less work than writing a daily email (in terms of discipline) although I will continue to do that while I test my old strategy against this new one.

If you have an autoresponder and some way of building and hosting sites and taking payments you'll be OK with this too from a technical point of view. It's not difficult tech-wise.

Obviously you'll need something to sell so your own products, PLR or affiliate products should work - this is all about the customer and the offer.

And if you're an AI fan I hate to say it (because I'm still NOT an AI fan) but this strategy will work really well with AI in terms of content creation.

Really well,,, (although I personally don't use AI for content creation at all)

This is no loophole, hack or shortcut either.

It's about clever yet simple strategy and uncomplicated marketing (which is my thing) and looking at the whole email marketing approach from the other side - the prospect's side.

It's about putting your customer in a position where they don't feel like they're being marketed to, or pushed or being being bugged by some nobber who sends them constant sales emails.

We're talking highly relevant emails (done in a different way) content, automation and optimised sales.

There's no social media, SEO, direct contact selling or any of the stuff that I don't want to do - which is precisely why I devised this strategy :)

You can add bits and take bits away depending on your likes, dislikes and skillset.

Cherry pick, baby!

Can this be used instead of a front-end funnel or a backend follow-up process?

I'm going to put my neck on the line and say yes...or at least I think so

I haven't tried this as a front-end funnel yet so I'm giving ZERO guarantees on this. But for a backend follow-up process, yes absolutely. You can add as many offers to this as you wish.

So far I've only tested this for a couple of months on certain segments of my new list and on new subscribers.

If you're going to use this as a front-end lead generation funnel you'll still need an opt-in page, a lead magnet and some content but I can't see why this wouldn't be just as effective (in my opinion better) than a traditional funnel.

Your customer will certainly notice the difference.

**This allows me to make much more revenue per email than was ever possible before!**

So the thing is, my existing email marketing model works because I send out daily emails.

To be 100% clear - I make five figures per month sending out daily emails.

But I'm reluctant to push that mailing number any further, in terms of how often I send out.

I really don't want to go down the route of sending multiple emails per day, because frankly if I was a subscriber, I reckon it would bug the arse off me.

So I needed a way to increase the revenue per email without needing to send more emails.

And incidentally if you're currently not even sending one email a day then this will work for you too. Also if you're currently sending out just once or twice a week, or even a month, my strategy should increase your earning per email too.

And I think this is the way for me to increase my revenue per email.

A stupidly simple strategy that I devised while taking a holiday with my family recently.

That's not just a convenient copywriting line (although it does fit well :) I deliberately took a few days away to think about making some significant changes in my business.

And this solution came in a totally common-sense, straight-forward approach that just occurred to me because I was away from my desk.

And again I realised this strategy should allow me to make much more revenue PER EMAIL than was possible with my existing system.

Here's a Reminder of what's involved:

Discover how I get a wider reach from a single email (with NO social media involved)
My system for letting the prospect make their own way to the sale so they don't feel 'sold' on anything
Become a 'welcome guest' in your subscriber's inbox rather than an annoying intruder
I'll show you how I can get 10x more content in front of a lead than from just one email
How to put the perfect offer in front of every prospect (hint: they lead the way)
How you can (probably) use this strategy instead of a front-end funnel OR email follow-up sequence
Use this strategy to 'wake up' dead lists
Works perfectly with AI
Can be used with or without autoresponder sequences
Allows me to have all my offers open WITHOUT overwhelming the prospective customer
Frees up more time, can be automated
Allows you to keep your creativity while cutting the number of days you need to email (if you choose)
Much more...

So if you're sick of everything you do online Feeling difficult and exhausting, read on...

Well this is the part where I'm supposed to point out the problem so I can ride in on my white horse later and provide the solution

Except you already KNOW the problem - the instant you sit down in front of your computer to work on your online business you feel stressed out, frustrated and desperate because it seems the harder you work, the less results you get.

And I don't even need to saddle up because I can tell you the solution right here and now:

You need to change what you're doing if it's not working.

You're looking around at what other marketers are doing and you're trying to make that work for you.

But it won't

Because they're not actually doing what you THINK they're doing.

I've attended a lot of networking events with extremely rich and successful marketers and many, many times I've thought to myself:

'Bloody Hell, if most 'outsiders' could hear these conversations they'd freak out'

Stuff goes on behind closed doors that isn't common knowledge in internet marketing

I'm not talking about conspiracy theories or secret societies.

Silly handshakes or rolled up trouser legs.

I'm not even talking about unscrupulous marketers banding together to 'fix' how the internet marketing niche works.

(That might happen but I don't care because it can't affect me and won't affect you when you join my club)

Nope I'm just talking about stuff that most marketers aren't aware of, that you probably need someone to point out to you.

These are the meetings where experienced marketers share their findings, test results, strategies, hacks and what works for them. I've been to a lot of these and I know how powerful someone sharing these secrets with you is.

Stuff you're unlikely to ever 'stumble over' or to even recognise if you did.

No shame in not knowing anything by the way. I needed someone to show me what they did in their business so I could use the same 'back office' methods to start earning myself.

And that's exactly what I'm going to share with you.

You Cannot make money using a strategy if you're not aware the strategy even exists

It's a fact - you can't use or profit from a strategy if you don't even know it exists or how to put it into place. Like the hidden features in your phone or the secret button on your car key fob.

If you know how to mix fertiliser and a few other kitchen-based things in a certain way you get (literally) explosive results.

But if you use them separately you just get bigger tomatoes.

Take this as an example:

Pretty much all info product sellers have, well...info products to sell, right?

So why do some marketers make hundreds of thousands of dollars while others are struggling to make enough for a (Un)Happy Meal or are throwing their computer against the wall because they can't even get a decent idea to come together?

Hell, why are some marketers making tens of thousand BEFORE they sell a single thing, write a single post or even open their laptops?

It's because they know what to do.

**You cannot tell what's really happening if you only see from one point of view**

When you look at a marketer's business it's like looking at a magician's stage show - you only see what they want you to see.

But if you get up and walk around to the back of the stage so you can see the different angles, the smoke and mirrors, the tricks and the hidden doors...you finally get an overall view of how everything works.

Greed is Good...But BadAss is Better

So - for example - if you knew the secret of how to psychologically nudge people into buying an upsell that doubled the value of each sale you made, would you do it over again?

How many times?

Would you worry about the ethics of it?

Probably not - I wouldn't - because most selling is about emotional manipulation. It happens to me all the time and I'm fine with it.

I bought a fancy Nespresso coffee maker thing recently, and I love it.

But for the life of me I can't sit down and work out WHY I bought it. I have a perfectly good coffee maker already, not to mention several cafetières and a large tub of green tea I no longer seem to drink.

Some emotional buttons were obviously pressed to make me spend hundreds on that coffee gadget and I couldn't be happier.

Yet many marketers don't see that to really make money online you need to dig a little deeper.

You need to brush away the topsoil and dig a little deeper.

Get your hands dirty

Not in any illegal or unethical way, but just in ways that finally tip the table in your favour for once.

I'm talking about finally learning to be a badass marketer

My 'Dangerous Ideas' club Can Turn Your Business Around, Super-Boost your Earning Power and Make It Profitable In A Very Short Time '

'They Are Special People'

Dangerous ideas are things that work

Dangerous ideas are things that make a difference.

They implement the change you've been searching for

Here's a brief idea of the sort of information i'll be sharing:

If your online business isn't currently working for you, You've Reached that time - time to start doing stuff you've never done before or get off the pot.

And ONLY while this Loyalty discount is live, you can get a full year's membership to my 'Dangerous Ideas' Club for less than the usual $500+ per year

Each 20-30 Page 'Dangerous Ideas' MasterClass Edition will be available for download on 13th of each month. The first issue is available in the member's area right now. Your loyalty discount gives you access to 12 x months (One Full Year) of 'Dangerous Ideas'. You will have the opportunity to renew your subscription after 12 months at a reduced rate. The loyalty discount is a one-time payment not a rebill.

Limited Time Offer

An important message from Tony Shepherd...

When Oregon University running coach Bill Bowerman ruined his wife's waffle maker to make 'waffle shoes' for his athletes...and then went on to co-found Nike

He did it by doing things in a way that were NOT industry standard.

In a way that experts said would not work.

But you don't have to be Nike to put something into place that can change your life around very quickly.

For EVERY size of business, 'dangerous ideas' can work with frightening effectiveness and fast profitability as you'll find out soon.

But first...

The Pig Story

My grandad was a drinker.

What we’d call an alcoholic these days.

He saw me just once (when I was 3 months old so I never really met him) but I’m glad he did, then he died.

During WW2 he was a miner for a while, which was a reserved occupation so he didn’t get called up into the army immediately. Although he did join up later.

Just before the war started he was drunk in the pub chatting to a bunch of people he had never met before.

Much later my Grandma heard him fumbling with his keys trying to get into the house after a shedload of beer.

She opened the door and glared.

He said ‘I had the chance to buy a pig’

She said ‘Well that would have been bloody stupid, Thank God you thought better of…..’

Then she stopped as she heard an oink come from the darkness behind her husband.

Both my grandad and the pig spent the night in the shed.

When war broke out and meat rationing hit the UK my Grandad sold the pig through the black market and made enough money to put a deposit down on a small shop - a business they ran successfully for years.

Some years after the war (same pub, same amount of beer) and he bought a half-share in a taxi with a friend of his, planning to go into business as a taxi hire firm.

Everyone laughed because my grandad was a drinker who couldn’t drive.

His business partner (Alan) could though and did the taxi driving, giving my grandad half of the takings. Alan’s ‘perk’ of the job was of course having control of the taxi for his personal use as well.

It was probably lucky that my grandad couldn’t drive because he continued to drink.

He sold his share in the taxi business to someone else maybe a year later and the money helped pay for my mum (his daughter) to go to Grammar school, which was a first for our family.

Two stupid ideas.

LITTLE ideas that many of his friends and family laughed at.

Ideas that my grandma thought were dangerous.

But it started off their shop business and paid for my mum’s education.

You don't have to be Nike to change your life.

You just have to add a dangerous idea or two into it.

You can't do things the same as everyone else and expect to get different results

Playing it safe and following the rules has gotten you to where you are now

Look - I'm no maverick by nature.

I'm a very private person and play my cards close to my chest.

I enjoy the simple things in life like good food and wine, family, travel and free time.

But I very quickly realised that these do NOT arrive if you do things that same way as most people.

Need proof?

Why are 95% of people who are trying to make money online or build an online business failing?

Because they're all doing the exact same thing.

What if you had an arsenal of strategies and techniques that you could use - quietly and without anyone knowing - that could bring you profit faster than you've ever known before, cut down on risk, reduce expenses, increase your income, produce reveue for doing NOTHING (yes really) and a dozen other strategies.

And all done quietly, behind the scenes.

The whole point of using the strategies I'm going to share with you is that they're not widely known.

You can put these into place and very few people will notice, so if it's an ego-boost your after

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$47 per Month

($564.00 Per Year)

End of Year Loyalty Discount Now Open

Early Bird Discount:

00 Years 00 Months 00 Weeks 00 Days 00 Hours 00 Minutes 00 Seconds

Get My Email Evolution Strategy
Early-Bird $67 $37

Limited Time- Add To Cart (Price May Increase Without Warning)

New Issues 13th Of Every Month For One Entire Year

Each 20-30 Page 'Dangerous Ideas' MasterClass Edition will be available for download on 13th of each month. The first issue is in the member's area right now. Your loyalty discount gives you access to 12 x months (One Full Year) of 'Dangerous Ideas'. You will have the opportunity to renew your subscription after 12 months at a reduced rate. The loyalty discount is a one-time payment not a rebill.

P.S. If your email marketing isn't working as well as you want, try this strategy.

Any Q's just ask

TonyShepherd397@gmail.com

Terms Of Service

Email Evolution Strategy

Early-Bird Discount:

" Make More Revenue From Every Single Email You Send Out!"

" ...and how I Reckon I'm set to Increase My Monthly Income By Over 30%!"

Want To Work With Me To Get Your Business Off The Ground?

My Current Email Strategy Brings Me Five Figures A Month So Why Change?

Look Over My Shoulder While I Reveal The Hidden Strategies I Use In My Business

Can Anyone Do This?

Can this be used instead of a front-end funnel or a backend follow-up process?

**This allows me to make much more revenue per email than was ever possible before!**

Here's a Reminder of what's involved:

So if you're sick of everything you do online Feeling difficult and exhausting, read on...

Stuff goes on behind closed doors that isn't common knowledge in internet marketing

You Cannot make money using a strategy if you're not aware the strategy even exists

**You cannot tell what's really happening if you only see from one point of view**

Greed is Good...But BadAss is Better

My 'Dangerous Ideas' club Can Turn Your Business Around, Super-Boost your Earning Power and Make It Profitable In A Very Short Time '

'They Are Special People'

Here's a brief idea of the sort of information i'll be sharing:

If your online business isn't currently working for you, You've Reached that time - time to start doing stuff you've never done before or get off the pot.

And ONLY while this Loyalty discount is live, you can get a full year's membership to my 'Dangerous Ideas' Club for less than the usual $500+ per year

Limited Time Offer

The Pig Story

You can't do things the same as everyone else and expect to get different results

Playing it safe and following the rules has gotten you to where you are now

$47 per Month

($564.00 Per Year)

End of Year Loyalty Discount Now Open

Early Bird Discount:

Get My Email Evolution Strategy
Early-Bird $67 $37

New Issues 13th Of Every Month For One Entire Year

Want To Work With Me To Get Your Business Off The Ground?

Tony Shepherd's ...

"S.F.S. Strategy"

(Start.From.Scratch)

I've NEVER Shared This Information Before - Exactly WHAT I Do And WHY I Do It, Where I Find The Pro Quality Content That Has Got Me A Reputation As One Of The Most Interesting And Unique Internet Marketers.

Ends Forever In:

Working...

Email Evolution Strategy

Early-Bird Discount:

" Make More Revenue From Every Single Email You Send Out!"

" ...and how I Reckon I'm set to Increase My Monthly Income By Over 30%!"

Want To Work With Me To Get Your Business Off The Ground?

My Current Email Strategy Brings Me Five Figures A Month So Why Change?

Look Over My Shoulder While I Reveal The Hidden Strategies I Use In My Business

Can Anyone Do This?

Can this be used instead of a front-end funnel or a backend follow-up process?

This allows me to make much more revenue per email than was ever possible before!

Here's a Reminder of what's involved:

So if you're sick of everything you do online Feeling difficult and exhausting, read on...

Stuff goes on behind closed doors that isn't common knowledge in internet marketing

You Cannot make money using a strategy if you're not aware the strategy even exists

You cannot tell what's really happening if you only see from one point of view

Greed is Good...But BadAss is Better

My 'Dangerous Ideas' club Can Turn Your Business Around, Super-Boost your Earning Power and Make It Profitable In A Very Short Time '

'They Are Special People'

Here's a brief idea of the sort of information i'll be sharing:

If your online business isn't currently working for you, You've Reached that time - time to start doing stuff you've never done before or get off the pot.

And ONLY while this Loyalty discount is live, you can get a full year's membership to my 'Dangerous Ideas' Club for less than the usual $500+ per year

Limited Time Offer

The Pig Story

You can't do things the same as everyone else and expect to get different results

Playing it safe and following the rules has gotten you to where you are now

$47 per Month

($564.00 Per Year)

End of Year Loyalty Discount Now Open

Early Bird Discount:

Get My Email Evolution StrategyEarly-Bird $67 $37

New Issues 13th Of Every Month For One Entire Year

Want To Work With Me To Get Your Business Off The Ground?

Tony Shepherd's ...

"S.F.S. Strategy"

(Start.From.Scratch)

I've NEVER Shared This Information Before - Exactly WHAT I Do And WHY I Do It, Where I Find The Pro Quality Content That Has Got Me A Reputation As One Of The Most Interesting And Unique Internet Marketers.

Ends Forever In:

Working...

**This allows me to make much more revenue per email than was ever possible before!**

**You cannot tell what's really happening if you only see from one point of view**

Get My Email Evolution Strategy
Early-Bird $67 $37